
April 22, 2025
SmartlifeCo's Sustainable Oral Care Packaging Featured on Good Morning America


We’re thrilled to share that SmartlifeCo—the sustainable oral care brand we partnered with on full branding and packaging design—was recently featured on Good Morning America as part of their Earth Day Deals & Steals segment.
As longtime supporters of SmartlifeCo and its mission to clean up oral care for good, we couldn’t be prouder to see their work reach a national audience. This kind of visibility is exactly what forward-thinking, impact-driven brands deserve.
From plastic-free toothbrushes to biodegradable floss picks, SmartlifeCo is helping shift everyday habits toward sustainability—without sacrificing aesthetics or quality.
At Design Womb, we worked closely with the team to develop their brand identity, brand voice, core messaging, and sustainable packaging system, helping them launch with clarity, intention, and shelf presence. You can explore the full project here.
It’s exciting to see the brand gaining momentum—and this kind of national spotlight is just the beginning. Huge congrats to SmartlifeCo for helping bring sustainability into daily routines and making it look damn good while doing it.
Interested in building a purpose-led brand that’s ready for the spotlight?
Let’s talk.
Nicole LaFave